Full Planning
From the first lookbook to the morning after.

In 2018, Negin Iranmanesh came to France from Iran on her own and began building a new life in Paris, where she worked in fashion and luxury. Those years sharpened her eye for materials and detail, and taught her the value of exacting service. They also clarified what she wanted to create differently: celebrations whose beauty grows from the people at their heart. In 2021, she founded Neginova in Paris’s 13th arrondissement.
The ceremonial table at the heart of an Iranian wedding — composed with the precision it has always deserved.
The sofreh aghd is one of the most layered, symbolically rich ceremonies in the world. A spread of mirrors, candelabras, herbs, honey, coins and handwritten poetry, assembled before the couple as they exchange their vows.



Each wedding is its own world. A glimpse of the celebrations we have designed and brought to life.